Work

Project brief

Bring to life a brand new internal digital reward and recognition platform for teams across PepsiCo and encourage people to interact and reward their colleagues.

Project outcome

Our creative approach came from creating a set of characters from within the Smiles logo itself, to take the viewer on a journey as they bounce around and spread smiles. An engaging voiceover and 3D elements bring the story to live and create excitement internally. We created a short end sting piece of music derived from the longer royalty free music track so that it could be used as a brand bumper across lots of video content.